2 Reasons for Apple’s Distortion on Tech Sector Profitability

I received the below chart from Business Insider Monday, which highlights that without Apple the technology sector profits would be down 3% this year vs. with them profits are up 7%.  Why is Apple out performing and at such a degree against the back drop of all other technology sector companies? There are many possible […]

The Brew-off: Starbucks vs. Green Mountain

Adage reports that Starbucks will enter the single-serve coffeemaker market this holiday season. Green Mountain has largely created the category and continues to dominate it, followed by lesser known players Tassimo, Senseo, Nesspresso. Will this work for Starbucks? Likely Starbucks will sell units and Green Mountain dropping 15% in trading after the announcement signals The […]

Top Brand Measurement Firms Can’t Agree, Are You Surprised?

I was reading a recent Adage article “Study Finds Marketers Don’t Practice ROI they Preach” where the author highlights the following: MASB President Meg Blair noted that four major brand-valuation firms (Interbrand, Millward Brown’s BrandZ, CoreBrand and Brand Finance) peg General Electric’s brand value at between $30.5 billion to $50.3 billion. Two of those firms […]

iPhone iMessages don’t count towards your text usage

I like to think I am ahead of the curve on understanding technology and especially wireless, but some how this iOS feature for iPhone to iPhone messaging did not get through. iMessages do not count towards your text usage.  This is doubly painful since I recently upgraded my plan to include unlimited text on our […]

Can We Save Marketing?

Over the last six years, I have had a personal interest on the verge of a crusade to better understand and study lead marketers and CMOs across industries. My concern, after meeting well over 300 leaders, is marketing is lacking influence and at some companies is considered “damaged goods”. How do we fix it? The […]

Kindle Fire vs. Apple iPad: A Story in Innovation Strategy

First, after a year away I am back to blogging. More to come on what I have been up to for the last year, but until then, please read on… After reading tons of stories on the recent Fire launch and why we should “thank Amazon”, I found myself asking a different question: What is […]