Poll: Is your head of marketing a strategic adviser to the CEO?

I am currently writing a summary of CMG Partners‘ second round of CMO Agenda research, which consists of 31 interviews with lead marketers. This topic is a central theme that determines the role and value of a CMO. Stay tuned for the release of the findings.

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About Alan Hart

I am an entrepreneur and business strategist with more than 13 years of experience. I began my career by founding two companies and has since worked with companies ranging from start-ups to Fortune 500 in the areas of innovation, strategy and marketing. Today, I am a partner at Keen Strategy - helping companies out-differentiate and out-innovate to win in the marketplace. View all posts by Alan Hart

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